On Friday, 13th January 2017, Corgin brought the entire team together for an all-staff meeting to review our Strategy On A Page (SOAP) for the year ahead. This one-page roadmap condensed our business-wide strategic goals, giving a clear overview of each department’s SMART targets and the steps to achieve them.

Starting 2017 with a Clear Vision

On Friday, 13th January 2017, Corgin brought the entire team together for an all-staff meeting to review our Strategy On A Page (SOAP) for the year ahead. This one-page roadmap condensed our business-wide strategic goals, giving a clear overview of each department’s SMART targets and the steps to achieve them.

Bruce Bricknell, Corgin’s Managing Director, shared his enthusiasm at the time:
“I was really excited about the prospects for 2017. We had a great team with clearly defined goals, and everyone was committed to achieving them.”

John Needham, who had recently joined as a Mechanical Design Engineer, reflected on the value of the session:
“It involved the whole team, which is vital. Everyone had a presence and involvement. It was very good that everyone could see the work ahead, the plans, and the vision, and feel part of it. Reviewing performance from last year gave people comfort—so that you know where you are. I felt it was really good!”

Roslyn Bricknell, who had joined as Sales Administrator a few months earlier, added:
“It was great to launch 2017 with the team all together in one room focused on one vision. There was a very clear strategy in place to achieve our BHAG [Big Hairy Audacious Goal] for 2017. It looked like a very exciting year ahead!”